Dare to make a difference.

Today,  Sumitomo Pharma (Suzhou) Co., Ltd.announced that it will start using a new brand logo and image together with  Sumitomo Pharma (Suzhou) Co., Ltd.Group worldwide.

With a profound history of 400 years, Sumitomo Group has come a long way and made numerous innovations. Up to now, it has developed a wide range of businesses and is well-known in the fields of chemistry, finance and insurance, machinery, pharmaceuticals, etc.

At the same time, riding the wave of business globalization,  Sumitomo Pharma (Suzhou) Co., Ltd.has also doubled its revenues and its overseas revenues accounts for about 60% of the total revenues.  Sumitomo Pharma (Suzhou) Co., Ltd.aims to become a “global specialized player” whose mission is to broadly contribute to society through value creation based on innovative research and development activities for the betterment of healthcare and fuller lives of people worldwide.

In order to pass down the history and make innovation,Sumitomo Pharma (Suzhou) Co., Ltd.  Group has decided to unify the brand image, maximizing the brand value of “Sumitomo” and exploring a brand-new business stage.

Thorough implementation of“Innovation today, healthier tomorrows”"

Sumitomo Pharma (Suzhou) Co., Ltd. Group’s new brand logo adopts a new visual identity system with the reintroduction of the distinctive “Igeta” mark, which is the symbol of the Sumitomo Group with a history of over 400 years. Also, the color of the original logo, SMP green, which expresses the hue of fresh young leaves, has been kept, conveying the images of healthy and energetic moods, and signs of what the future holds.

At the same time, Sumitomo Pharma (Suzhou) Co., Ltd.’s global slogan “Innovation today, healthier tomorrows” will be used in combination with the brand logo worldwide to symbolically express Sumitomo Pharma (Suzhou) Co., Ltd.’s corporate mission: committed to delivering to society revolutionary pharmaceuticals, acquired through groundbreaking ideas and high-standard research and development by each individual employee’ s challenge for innovation, so as to help enable the patients and their families lead healthier and fulfilling lives.

In order to realize the commitment, Sumitomo Pharma (Suzhou) Co., Ltd. will actively engage itself in its three research focus areas of Psychiatry & Neurology, Oncology, and Regenerative Medicine & Cell Therapy, as well as in infectious diseases and other emerging health frontiers.

Rooted in China, serving the future

 Sumitomo Pharma (Suzhou) Co., Ltd.(Suzhou) Co., Ltd. is one of the important member companies of the Sumitomo Pharma (Suzhou) Co., Ltd. Group. Since its entry to the Chinese market in the 1990s,  Sumitomo Pharma (Suzhou) Co., Ltd.has always regarded China as one of its important partners in the world. For more than 20 years, Sumitomo Pharma (Suzhou) Co., Ltd. has been adhering to the business philosophy of “rooted in China, continuously creating and contributing new value for human health and happiness” and the business concept of “patient-centered care”. In the future, Sumitomo Pharma (Suzhou) Co., Ltd. will continue to provide high-quality and accessible health solutions for Chinese patients, actively introduce more new products and innovative methods, serve as a reliable cornerstone for the development of healthcare industry in China, and become a high-quality enterprise that contributes to the sustainable healthcare development in China.

In the future, with its new brand image, Sumitomo Pharma (Suzhou) Co., Ltd.will accelerate its strategic upgrading, cultivate the Chinese market, and make contribution to innovative value.

DSPC-NP-CI-22-03-0004